30 anos 30 anos 30 30

Eui-Jip Hwang

"Live your Dream"

Live your Dream

"Live Your Dream" explores South Korea's renewal of Korean identity remolded by the mass production of its rising popular culture. The modernization of the culture has emphasized one’s appearance as the utmost priority, shaped by advertising (illusions of perfection; a form of propaganda) and the influence of the Eurocentric beauty standards. Without an appearance-altering plastic surgery or an application of cosmetics, the society collectively agrees that you are not the product of modern Korea.

Constructing digitally manipulated photo collages using the archives of before-and-after images, beauty advertisements, and male grooming guides, the project defines today's Korean identity beyond gender and sexuality.

Estação Galeria EI

Largo da Estação 40, Sala 5, 4700-022 Braga


More info at source

Business Hours

Terça a Sexta: 10h as 13h e das 14h30 as 18h30 | Sábado e Domingo: 14h30 as 18h30 |

Monday: Closed

Institutional Partners

Braga UM DGArtes GovernoPortugal